Last time out we mentioned some of the work that has been ongoing to establish a clear brand image and guidelines for our club. A big part of this work was undertaken by Jade Pover at BRNDMRK.
This has been a two stage project. In 2023, a redesign of the BIFC crest was authorized by the BIFC Board and was awarded to Andre Bussanich. You’ll have seen this in use since then. This logo then formed the basis of our 2024 Rebrand.
BRNDMRK then brought the Bowen Island FC brand to life by crafting comprehensive brand guidelines, including design elements, font selections, colour standards, social media strategies, and merchandise templates (check out our scarves and hoodies).
Logo usage and a font family are just part of the work we have undertaken with BRNDMRK.
With over 15 years of experience in digital marketing and strategic planning, Jade is known for her innovative thinking and strategic, growth-focused approach. Beyond the club, BRNDMRK has been an integral part of our local community, spearheading impactful initiatives like "Shop Bowen Island" and supporting Tourism Bowen Island and numerous local entrepreneurs with thoughtful, results-driven marketing campaigns.
Curious about what BRNDMRK can do for your business? Learn more here.
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